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BuildingBetter

Why I Canceled X Premium+ Across my 5 Accounts (And Why You Should Too)

Since Elon Musk took over Twitter, the platform has seen sweeping changes—some bold, but many disastrous. Among the most contentious is X Premium, a feature that promises more than it delivers.

André Figueira's avatar
André Figueira
Dec 12, 2024
∙ Paid

For years, X (formerly Twitter) has been a cornerstone of online discourse. But recently, it’s devolved into a platform driven by engagement bait and hollow content.

I’ve had Premium+ subscriptions on five accounts, spanning both my businesses and personal brand. Despite my best efforts to make it work, I’ve come to the conclusion that Premium+ is a was…

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